Introduction

Every year, thousands of pet-industry professionals look for the next growth frontier. The upcoming edition of PETZOO Eurasia – scheduled for October 8-11 2025 at İstanbul Expo Center in Istanbul – presents exactly that. It is Turkey’s largest and only international exhibition dedicated entirely to pet products, materials and accessories, and it now aims to dominate the Eurasian region’s pet industry hub.

For the pet-industry professional—whether you’re a wholesaler, distributor, manufacturer or retailer—this event becomes a critical touchpoint for sourcing, networking, trend‐spotting and cross-border expansion. And for the B2B platform Petin.AI (For The PET Pros), it’s an essential story: we deliver full-spectrum insights and trend intelligence for pet-industry practitioners worldwide.

1. Event Overview & Key Facts

What you need to know

• Name: PETZOO Eurasia 2025 – 11th International Pet Products, Materials & Accessories Suppliers Exhibition.
• Dates: 8-11 October 2025.
• Venue: Istanbul Expo Center (İFM), Halls 1 & 3.
• Exhibition area: approx. 30,000 m².
• Historical footprint: over the past 12 years the show has hosted 1,143 unique exhibiting companies and 275,982 unique visitors.
• Target audience: broad – domestic Turkish pet industry players, international exhibitors, buyers from Europe, Middle East, Eurasia & North Africa.

Why it matters

Turkey is geographically and strategically positioned as a bridge between Europe and Asia, with strong export potential. The local pet-products market alone is estimated at 60 billion TL (approx.) and designed to capture more global trade flows via PETZOO.

2. Why Pet Professionals Should Attend

2.1 Source new products & suppliers

This exhibition gathers leading manufacturers, distributor companies and brands from Turkey, Europe and beyond. The portfolio covers pet food, health & medical supplies, accessories, grooming, aquatics, birds and more.

2.2 Expand export & international business

With participation of foreign exhibitors and visitors from dozens of countries, the show provides cross-border business opportunities. Strategic partnership with Zoomark in Italy further strengthens its international relevance.

2.3 Trend-spotting & knowledge transfer

Seminars, panels and special events within the fair examine pet-care trends (health, nutrition, sustainability, design). Useful for retailers and brands alike to stay ahead.

2.4 Network with key decision-makers

This is a platform where manufacturers, wholesalers, importers, exporters, retail chains and service providers convene—making it ideal for the pet-industry professional to expand contacts, explore partnerships and benchmark competition.

3. Who Should Attend?

• Pet store owners (offline & online) looking to source new product lines or brands for their markets.
• Wholesale distributors aiming to broaden their supply-chain footprint and penetrate Turkey/Eurasia markets.
• International manufacturers seeking entry into Turkish, Middle East or Eurasian pet market channels.
• Service providers (grooming, health, vet-clinic, aquatics) looking for innovations, supplies and equipment.
• Industry analysts or trend watchers wanting on-site insight into emerging product categories and consumer behaviours.

As Petin.AI emphasises: For The PET Pros—this event is especially relevant for trade visitors and professionals rather than general public.

4. Key Highlights & Strategic Partnerships

• The strategic partnership between Zoomark (Italy) and PETZOO Eurasia strengthens the link between European and Turkish pet industries, providing an enhanced platform for mutual promotion, knowledge exchange, and market synergy.
• The show’s size and scope continue to grow: the 2025 edition is projected to feature 700+ brands from 30+ countries.
• Product portfolio emphasises not only standard pet supplies but also specialised categories: veterinary equipment, aquatics, exotic species supplies, grooming accessories and designer pet apparel.

5. Practical Planning Tips for Attendees

• Register early: given its international draw and professional focus, pre-registration ensures access and credential issuance.
• Prepare your sourcing agenda: identify which product categories you want to target (e.g., grooming tools, pet apparel, aquatics), make appointments with suppliers ahead of time.
• Cultural & logistics note: Istanbul is well-connected by international flights, and the venue (İFM) is located in Yeşilköy, Istanbul – plan accommodation and transportation accordingly.
• Market-fit considerations: For European, North American or Middle Eastern attendees, evaluate import-export requirements, logistics, duties, language support and cultural adaptation of product lines.
• Leverage Petin.AI’s content: Use our platform to preview trend-reports, exhibitor lists and market-insights leading up to the fair so you arrive fully prepared.

6. Why It Matters for the Pet Industry Now

The pet industry globally is experiencing robust growth, rising interest in premiumisation (health, wellness, design) and cross-border trade. In Turkey and the Eurasia region, rising adoption rates, urbanisation and import/export linkages make it a strategic growth zone. PETZOO Eurasia offers a focal point for tapping into that growth.

For pet-industry professionals reading via Petin.AI: this event not only aids sourcing but also helps inform strategy—whether you are a retailer selecting next-generation product lines, a manufacturer assessing expansion, or a distributor mapping new markets.

7. What to Watch in 2025 Edition

• Growth in grooming & well-being supplies: As pet owners seek more premium care, expect more exhibitors in this zone.
• Sustainability and eco-friendly product lines: globally relevant, and likely to feature strongly.
• Designer pet apparel & accessories: a growing niche, especially in Eurasian-Europe cross-markets.
• Digital & smart products: tech-enabled pet care solutions (wearables, IoT pet devices) may mirror wider consumer-tech trends.
• New -market expansion: Turkey as a hub, bridging Europe, Middle East and Central Asia, giving exhibitors access to diverse buyer geographies.

8. The Role of Petin.AI – For The PET Pros

At Petin.AI, our mission is clear: deliver full-spectrum insights and trends to pet-industry professionals. We aim to support manufacturers, retailers, distributors and service-providers with timely news, analysis, sourcing intelligence and event coverage. This PETZOO Eurasia preview is part of that commitment.

When you attend or follow up on this exhibition, you benefit not only from what happens on-site, but also from the insights and follow-through that we provide—market wrap-ups, supplier highlight reports, and competitor tracking.

9. Summary & Call to Action

If your business connects with pet products—be it supplies, accessories, grooming, veterinary, aquatics or retail—then PETZOO Eurasia 2025 in Istanbul is a key event you should consider. Register, plan your agenda, and join the global network of pet-industry professionals. Use Petin.AI as your companion in this journey: stay informed, stay ahead.

Register today. Book your stand or your visit. See you in Istanbul, For The PET Pros.

Disclaimer

All information in this article is believed to be accurate at the time of publication. For any data errors, updates or if you believe any content may infringe third-party rights, please contact info@petin.ai to request correction or removal.